Tag: Branding

Quality of Leadership Matters Most to Senior Talent in China

Heidrick & Struggles China recently conducted a survey of 151 senior executives at director level or above in mainland China to understand how extensively employer branding affects corporate success, and the factors that attract them to and retain them at...

The Great Leap Outward

Can Chinese brands be global powers? by William Brent  At the start of 2013, a transition quietly took place that points to a fundamental shift in the global role of Chinese businesses: China invested more overseas on a monthly basis...

/ July 15, 2013