Tag: excerpts

The Greening of Asia: The Business Case for Solving Asia’s Environmental Emergency

In this excerpt from his book The Greening of Asia: The Business Case for Solving Asia’s Environmental Emergency, Mark L. Clifford tells the tale of the inspiration sparked by the impromptu introduction of wind power to China and foreshadows the...

/ April 9, 2015

China Goes West: The Globalization of Chinese Brands

In the following excerpt from Joel Backaler’s book “China Goes West: Everything You Need to Know About Chinese Companies Going Global,” the chairman of China’s largest domestic automaker discusses how his company bought out Sweden’s Volvo: “We are like a poor...

/ February 24, 2015